Book Review of Sun Tzus The Art of War - 1209 Words

The Art of War by Sun Tzu Translated by Samuel B. Griffith Oxford Oxford University Press 1963 ISBN: 9780195015409 Keywords War Strategy Enemy Tactic Summary Translated by Samuel B. Griffith, The Art of War is a timeless classic on military strategy. Over time, the book has been used as a point of reference by military strategists, chiefs of corporations, and business executives. To win in any undertaking, be it in business or warfare, one should be an excellent planner. In addition to understanding the weaknesses as well as strengths of the enemy (or competitor), one should also be able to carry out a comprehensive evaluation of the environment. This way, it becomes easy to develop an effective strategy to enhance victory. Environment in this case could be taken to represent either the battlefield or the business environment. The Art of War offers a comprehensive (and exciting) analysis of tactical maneuvering, the utilization of force, siege planning, conflict management, etc. Context Sun Tzu, the original author of this military classic, was a strategist and military general. Nobody could have been better placed to write a text on military strategy. It is however important to note that given the time the text was written (approximately 2000 years ago), not much is known about the original author. Many however believe that the book must have been written during the Warring States Period. Given that this was the period in which many brutal wars wereShow MoreRelatedStudying Management Unit : Formative Assignment1631 Words   |  7 PagesJones (1912) says â€Å"the art of administration is as old as the human race†. For instance, â€Å"The art of war† by Sun Tzu is one of the oldest book treating the topic of strategy, and despite the fact that it has been written more than 2000 years ago in the faraway China, its influence in the contemporary society is still perceived. In this perspective, the book â€Å"Sun Tzu War Management† (1991) by Wee suggests a realistic strategic management model, called Sun Tzu’s Art of War , which tries to extrapolateRead MorePhilosophy of Management Leadership Essay1798 Words   |  8 PagesWritings by Sun Tzu on military leadership, Plato’s and Aristotle’s (Plato’s intellectual competitor and student) work questioning ‘who should rule us’, philosophy by Castiglione and others work jointly summarise classical leadership. In order to capture what can be said of today’s leadership with regard to classical writings on leadership one must question whether leadership is a changing phenomena over time or rather, whether there is a single best leadership style that suits all leaders in allRead MoreLdr Philosophies Last Castle Essay1857 Words   |  8 PagesIrwin was processed, he met with the prison warden, Colonel Winter, as well as his aide, CPT Peretz. The Colonel seemed to be slightly intimidated as well as an admirer of the former Gen eral, as he asked Irwin to autograph his book. However, he did not have Irwin sign the book after all, when he was criticized for the memorabilia. Irwin mentioned that no one would keep this type of memorabilia after serving in a combat role. I believe the Colonel was attempting to understand â€Å"The First Step† theRead MoreNegotiation Is The Ultimate And Essential Facet Essay1829 Words   |  8 Pages Over the years, negotiation has become a dominant practice of making decisions within family settings, work environments and political atmospheres. Even in diplomacy, negotiation is the ultimate and essential facet but the hardest to master. This book-Getting Past No- demonstrates to the reader exactly how to traverse the impediments that stand between them and Yes. The author lays out a five-step strategy of breakthrough negotiation to help the reader break through each of the five barriers toRead MoreTraditional and Contemporary Issues and Challenges14128 Words   |  57 PagesDIRECTOR, COCA-COLA chapter 2 At the peak of Coca-Cola’s dominance of the soft-drink industry, about 1996, the company seemed invincible. Coke’s then-CEO Roberto Goizueta and many industry observers dismissed PepsiCo as a loser in the cola wars. Goizueta convinced stockholders that cola purchases were steady through both strong and weak economic conditions, and that cola drinkers were willing to pay a premium price for the number one soft drink. Yet over the last ten years, Coca-Cola’s taleRead MoreNature of Strategic Management13243 Words   |  53 Pagesevaluation activities. 5. Describe the benefits of good strategic management. 6. Explain why good ethics is good business in strategic management. 7. Explain the advantages and disadvantages of entering global markets. 8. Discuss the relevance of Sun Tzus The Art of War to strategic management. Notable Quotes If we know where we are and something about how we got there, we might see where we are trending—and if the outcomes which lie naturally in out course ate unacceptable, to make timely change. ABRAHAMRead MoreContemporary Issues in Management Accounting211377 Words   |  846 Pagesterms agreed with the appropriate reprographics rights organization. Enquiries concerning reproduction outside the scope of the above should be sent to the Rights Department, Oxford University Press, at the address above You must not circulate this book in any other binding or cover and you must impose the same condition on any acquirer British Library Cataloguing in Publication Data Data available Library of Congress Cataloguing in Publication Data Data available Typeset by SPI Publisher ServicesRead MoreGame Theory and Economic Analyst83847 Words   |  336 PagesThe nature of the subject and the angle from which it is examined will ensure that Game Theory and Economic Analysis reaches a wide readership. As an established scholar in the area of game theory, Christian Schmidt has produced an authoritative book with contributions from economists of the very highest rank and proï ¬ le, some of them well known beyond the boundaries of the game-theoretic community. Christian Schmidt is Professor at the University of Paris-Dauphine. He has recently published